SUNGCHUN LEE

Sungchun Lee is a brand leader, international cultural producer, and producer/agent of Sound Puzzle. For over a decade, he has worked at the intersection of artist development, cultural exchange, and international networking, helping artists shape authentic identities and connect with global audiences. He has participated in more than 300 international arts markets, music conferences, and festivals across over 30 countries, promoting Korean music and culture worldwide. As a festival director and creative producer, he has curated and directed showcase performances at major international music markets, including WOMEX, while supporting artists’ international touring and career development. Sungchun has also played an active role in cultural exchange between Korea and Canada, inviting Canadian artists to Korea on numerous occasions and participating in events such as Folk Music Ontario (FMO), Mundial Montréal, Indigenous Music Summit, Global Toronto, and CINARS. He currently advises and consults cultural institutes and arts organizations around the world.